Sunglasses Are Must Have Fashion All Year Round
Sunglasses are the new must-have fashion accessory and are replacing handbags in the popularity stakes according to reports today.
Many designers are expanding their accessories ranges to include shades and cash in on their growing popularity which now extends all year round.
Pucci, Jimmy Choo, Balenciaga and Tiffany are just a few of the big names that are either relaunching or starting to design a range of sunglasses and get a piece of the £270m sunglasses industry that exists a year in the U.K.
Celebrities such as Victoria Beckham, Kate Moss and Nicole Richie have helped make sunglasses an essential accessory well past the summer months. The biggest stars are rarely photographed without a pair of designer specs.
Hannah McInnes, sunglasses buyer for Harvey Nichols, told The Independent: “Sunglasses have become the new handbags because bags have doubled in price during the past few years. So people are using sunglasses as the entry point into the fashion brand they aspire to.”
Just last week Female First reported that Ray Ban are bringing back their famous Aviator sunglasses in time for Christmas proving just how much shades are growing in popularity.